An audience analysis is essential for finding your customer base. Follow these steps to create your own.

Search Engine Optimization, or SEO, will ensure that your small business's products appear in search results. Read on to learn how to optimize.

Bringing an idea to life as a small business owner can be challenging. Read on to learn how to execute your ideas in 4 steps. Hint: you need to have courage to be successful.

If you’re an entrepreneur looking to launch your business, you’ve come to the right place. Read on as we break down 5 different types of business structures you should know about before forming your company.

Black Friday is rapidly approaching, and we want you small business owners to make the most of it. Read on to learn some Black Friday statistics and tips to aid you during the holiday shopping season.

Small Business Saturday is one of the coolest days of the year if you’re an entrepreneur. We’re here to share what it’s about, and how November 30 can give your business a boost ahead of the holidays.

Whether you’re a freelancer looking to post your services, or a small business owner looking to hire a freelancer, we’ve got you covered. Scroll down to check out the 23 best freelance websites out there for writers, developers, graphic designers, and more.

Before launching your big idea, it's important to choose the right business structure. Learn what being a sole proprietor means to see if it’s the right classification for you.